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More than half a million people used NBCNews.coms Plan Your Vote interactive tool to learn everything they need to know about casting a ballot in the 2020 presidential election. October 31, 2018. Register in seconds and access exclusive features. Contrast that with the. Nightly has been in a long fight with top-rated World News Tonight at ABC, with the David Muir newscast consistently finishing in first place. Nonetheless, in 2021, Fox News still averaged 2.39 million primetime viewers, an increase of 27% from 2011. The breadth and depth of NBCUs portfolio of content gives marketers access to vast and meaningful audiences, wherever they are, across all screens and platforms. You may opt-out by. For example, in 2011, Syfy had averaged 1.33 million viewers in primetime. The U.S. already pays more than twice as much for brand-name prescription drugs as other wealthy countries, according to a RAND study. News: Cable news networks are one genre that has reported an increase in viewing. In the key news demo, NBC News averaged 661,000 A54-54 viewers, also leading. In addition, besides investing in content, media companies are more likely to promote their streaming services and their programs rather than cable. NPRs audience also is relatively well educated (54% are college graduates). The questions concern which party controls the House of Representatives, the current unemployment rate, the nation that Angela Merkel leads and which presidential candidate favors taxing higher-income Americans. Men also comprise smaller majorities of the regular audiences for several other news outlets, including Rush Limbaugh listeners (59%), viewers of Colbert (58%) and the Daily Show (56%), as well as regular viewers of Hannity (57%) and OReilly (56%). Paramount Networks Yellowstone. 1 network morning show among the 25-to-54 age group that matters most to advertisers. 1 min read. Ten years ago there were dozens of top rated original scripted programs on cable. In, Statista. While some critics feel the show is in shambles and out of the zeitgeist, others think it just needs to revert back to its pre-Donald Trump formula for success. New York officially has its first female governor https://t.co/GVX5oPEJAN. Ron DeSantis. NBC operates in just a single market - US market 2. You can only download this statistic as a Premium user. ViacomCBS: In 2011, MTV was benefiting from the popularity of Jersey Shore and Teen Mom had averaged 1.19 million primetime viewers in 2011. (+1) 202-419-4372 | Media Inquiries. Discovery, Inc.: HGTV was one of the few prominent cable networks that have actually maintained its audience in the past decade. [08/26/11 - 09: . Nearly a third (32%) of regular Times readers are younger than 30. Many regular news audiences have more education than the general public. Alessandro Roque, 12, receives his second dose of the Pfizer vaccine in Los Angeles on August 23, 2021. Nightlys win during the big Thanksgiving viewership week marks its first total viewers win over ABC in three years, and its highest weekly viewership in nearly a year. However, viewers from some younger households appeared in the cume, including 18-34-year-olds. Zoom From Nov 19, 2022 To Nov 20, 2022 20. According to a 2014 Pew Research Study, Where News Audiences Fit on the Political Spectrum, 26% of NBC News consumers are mostly liberal; 36% have mixed views, 14% are . [1] Please create an employee account to be able to mark statistics as favorites. As of January 2016, NBC News reaches "more than 58 million unique visitors who generate more than 1.2 billion page views and 140 million online video streams each month," according to its website. NBC Nightly News with Lester Holt reaches nearly 30 million people every week through its broadcast and millions more through NBCNews.com, the Nightly News app, the Nightly newsletter, Nightly Films, its podcast and social media platforms. So far, the model in the House is the leadership-backed H.R. Going back ten years ESPNs average primetime audience delivery was 2.34 million. The NBCU portfolio reaches 226 million adults every monththat's 93% of America. Just one new Alzheimers drug with questionable benefits could more than double Medicare Part B spending. Numbers, Facts and Trends Shaping Your World, Section 4: Demographics and Political Views of News Audiences, In Changing News Landscape, Even Television is Vulnerable, Next: About the Media Consumption Survey Data, Section 1: Watching, Reading and Listening to the News, Key findings about the online news landscape in America, Among U.S. Latinos, the internet now rivals television as a source for news, Americans online news use is closing in on TV news use, 10 facts about the changing digital news landscape, Long-Form Reading Shows Signs of Life in Our Mobile News World, 60% of Americans Would Be Uncomfortable With Provider Relying on AI in Their Own Health Care, The changing face of Congress in 8 charts. Disney launched FX on Hulu in early 2020 which branded Hulu as the streaming home for all FX programming as well as exclusive Hulu content from FX. They range from late 50s to late 40s. The Congressional Budget Office estimates H.R. AllSides has rated the bias of hundreds of media outlets, sources and writers. Fox says it will be investing upwards of $300 million on Fox Nation and Fox Weather, both streaming providers. As a matter of fact, NBC ended 2021 up 9% in total viewers and up 7% in adults 18-49, while CBS was flat in viewers and up 1% in 18-49. "For years, Today invested in ginning up political outrage to grab eyeballs, at the expense of trying to understand the storylines and topics that people are actually interested in," Holden added. Dec. 1, 2021 NBC Nightly News with Lester Holt is the #1 most-watched evening newscast in total viewers and A18-49, overtaking ABCs World News Tonight, and is the #1-most watched weekday program (excluding sports, syndication & specials) in all of television for the week of Nov. 22, 2021, according to Nielsen Media Research data. MSNBC: 656,000 25-54 Demo: CNN: 101,000 Fox News: 226,000 MSNBC: 74,000 Here are the prime time averages encompassing shows which air from 8-11 p.m. in total viewers and the 25-54 demo for. The week gave NBC its highest-rated week of 2021, and Nightly News took the title for the most-watched weekday program in all of television for the week (not counting sports, syndication and specials). Among the low points for "Today" over the last decade was the wrenching departure of fan favorite Ann Curry, who was forced out in 2012. Fox News host Greg Gutfeld also received fantastic news this week after his show "Gutfeld!" has ruled late-night television, averaging 2.1 million viewers through 2022, Nielsen Media Research showed, the Washington Times reported. Staying positive. The newscast also tops CBS by +407,000 (+60%). statistic alerts) please log in with your personal account. Some Democrats are already uneasy with more wide-ranging reforms, especially in states like New Jersey with a heavy industry presence. 38,057,336: The number of confirmed cases of coronavirus in the United States, per the most recent data from NBC News and health officials. In the younger demoviewers 18-49 NBC Nightly News prevailed with a total audience of 1.085 million viewers, followed by ABC's World News Tonight (1.046 million viewers) and CBS. And while Republicans comprise just 24% of the public, they make up half or more of the regular audiences of these three news outlets. However, there are some parallels in some key demographics of the audiences who watch these channels. (Photo by Frazer Harrison/Getty Images for Paramount Network), Apple TV+ Is Looking Into Streaming More Live Sports, Megyn Kelly Mocks NBCs Savannah Guthrie For Getting Covid: Shes Had All The Vaccines And Boosters, CNN Hits 10-Year Low As Fox News Glides To Victory In Cable News Ratings. This decline is reflected across most news audiences. The largest age group of visitors are 25 - 34 year olds (Desktop). Get all the stories you need-to-know from the most powerful name in news delivered first thing every morning to your inbox. Among the public, just 32% are Democrats. Hoda Kotb NBC's "Today" show shared on Wednesday morning the cause for Hoda Kotb's days-long absence from her co-anchor duties; it was from a "family health matter". WarnerMedia: In 2011, TNT was one of four cable networks to average over two million (2.32) viewers in primetime. During its four nights of coverage, NBC News averaged 2.321 million viewers, +16% over CBS News (+313,000). In 2011, the Disney Channel ranked second among all cable networks averaging 2.65 million viewers in primetime. In the key news demo, NBC News averaged 661,000 A54-54 viewers, also leading CBS News by +182,000 (+38%). And while just 17% of the public is 65 and older, 42% of regular Hannity viewers and 40% of regular OReilly viewers are in that age category. In December 2021, Disney announced they were dropping FX on Hulu with the cable network planning to produce 30 originals programs in 2022, doubling its total. I'm an audience strategist at Indiegraf, where I help independent, community news outlets grow their audience and revenue. Ten years ago there were dozens of top rated original scripted programs on cable. NBC News Digital saw more than 110 million video starts throughout the week, including 28 million video starts on day four. LPGA Tour Championship. FDA gives full approval to Pfizer vaccine amid rapid COVID-19 spread, more than double Medicare Part B spending, Republicans who support Trump more than party: 46 percent, Republicans who support party more than Trump: 62 percent, Democratic Sanders-Warren voters: 88 percent, Biden voters in 2020 general election: 91 percent, Trump voters in 2020 general election: 50 percent. 13 . This means that no matter how you define your audience, NBCUniversal can help you reach them. On the last night, NBC News averaged 2.154 million viewers, outperforming CBS News by +170,000 (+9%), and among A25-54 viewers, NBC News averaged 568,000, leading CBS News by +96,000 (+20%). TheFutonCritic.com is the web's best resource for breaking news and press releases about primetime television. It was surprisingly easy. The long-struggling network is on pace to finish February with its smallest monthly audience among the advertiser-coveted demographic of adults age 25-54 since June 2014. . Despite the loss of eight million subscribers, with the return of live sports, the primetime average audience of ESPN grew in 2021 by 11% compared to 2020 and totaled 1.62 million viewers. Variety is a part of Penske Media Corporation. The income profiles of all three major cable news network audiences also closely track the general public. According to Nielsen Media Research data, in total viewers during primetime (10-11:15 p.m. In 2021 the primetime audience declined by 67% with 504,000 viewers. Democrats want to use those prices as the standard for private insurers as well, which would lower premiums on employer plans. The two networks averaged 8.057 million total viewers during primetime coverage (10-11:15 p.m. This never happened. Well be looking at the most pivotal choices Democrats face in their $3.5 trillion budget bill all month at First Read. By comparison, 29% of CNNs regular audience, 26% of MSNBCs audience and 24% of Fox Newss regular audience completed college. 92 inches: The height (78) of the tallest man in the U.S., Igor Vovkovinskiy, who passed away on Friday. The biggest consensus item is likely a cap on out-of-pocket costs for Medicare Part D recipients, a concept Republicans support in their own drug bill, H.R. On Thursday night, MSNBC ranked #1 again in total viewers, averaging 6.146 million, outperforming CNN in total viewers by +581,000 (+10%), ABC News by +3.2 million (+107%), CBS News by +4.2 million (+210%), and FOX News by +3.2 million (+108%). Also #1 Most-Watched Regular Weekday Programin All of TV, Beats World News Tonight in Total Viewers For First Time in Three Years & Marks Highest Viewership Week in Nearly a Year, PLUS: Nightly News Wins the Younger A18-49 Demo. About half (51%) have family incomes of less than $30,000, while three-in-ten have $30,000-$74,999 incomes. The win in the . AMC Networks: In 2011, AMC was benefiting from three iconic original scripted dramas Mad Men, Breaking Bad and The Walking Dead, averaged 1.19 million viewers in primetime. Please do not hesitate to contact me. (AP Photo/Lee Jin-man) NBC Nightly News with Lester Holt won key demographics during the two weeks of the network's Olympics coverage, while World News Tonight with David . Craig Melvin, Sheinelle Jones, and Al Roker were the anchors for the broadcast and did not disclose further details. ET), including an average of 1.806 million viewers in the key news demographic of A25-54. The 10th season of The Blacklist averages a 0.24 rating in the 18-49 demographic and 2.32 million viewers. Ten years later TNT averaged 1.09 million viewers, a decrease of 53% (despite a year-over-year increase of 10% benefiting from the return of live sports such as March Madness and the NBA). A paid subscription is required for full access. "Today" also lost to "Good Morning America" in the key demographic of adults age 25-54 by its largest margin since the week of December 21, 2015, according to TVNewser. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). On the positive side, ABC Wednesday clearly delivers women 35-64 and a respectable male 35-64 secondary audience across the night, while ABC Thursday has a distinct and increasingly dominant female 18-64 profile that holds for three straight hours for its drama line-up. And on the Russia investigation, 69% of the MSNBC audience say Robert Muellers investigation has given them more doubts about Trumps presidency; however, just 28% of Fox News viewers say the same. What the data says about gun deaths in the U.S. Read our research on: Congress | Economy | Black Americans. Disney acquired the broad-based network in 2019. There is no question that the ideological divide in America is growing and while the audiences of Fox News and MSNBC look the same in some demographic aspects, it is clear that they couldnt be much different based on their politics. NBC is honored to be in the top position with viewers and we plan to ride this momentum into the next 52 weeks with one of our most dynamic programming lineups to date., Sunday Night Football landed at the top of primetime for the 10th consecutive year in the key demo, This Is Us was the No. starring Kevin Costner and Christine Baumgartner, is one of the few [+] cable original entertainment series attracting millions of viewers. Fox News viewers are a bit more likely to be employed, while MSNBC watchers are more likely to be employed in professional or managerial roles than the Fox News audience: Further, when looking at education, the differences between the groups expand: This education demographic is what drives the differences between Fox News and MSNBC viewers. Although the audience decline is significant, the loss of many of other top-tier cable networks was far greater, especially broad-based entertainment networks that face stiffer competition from streaming providers. It conducts public opinion polling, demographic research, media content analysis and other empirical social science research. In 2021, an off-year for political news there was a notable year-over-year decline of 34% in viewership. The article includes data from Nielsen showing the median age of viewers of the 10 most popular shows on TV in the 2017-2018 season. LPGA Tour Championship is watched by a total number of 411,000 people (0.13% rating) per the daily audience measurement on November 20, 2022. - (Photo by: Peter Kramer/NBC/NBC Newswire/NBCUniversal via Getty Images). The CW was fifth in ratings with a 0.1 and in . For an optimal experience visit our site on another browser. Audiences are exhausted and it is difficult for smiling morning hosts like Savannah Guthrie to put a happy face on this dismal news environment. Public Opinion Strategies is a market research company based in Alexandria, VA specializing in political, corporate and public policy research. Hi, I'm Claire! This material may not be published, broadcast, rewritten, TV anchors Tom Llamas and Hallie Jackson are hosting programs on NBC News Now a streaming service launched in 2019. This material may not be published, broadcast, rewritten, or redistributed. At that time many top-tier cable networks were televising original programs attracting millions of viewers each night. For more information about NBCUniversal, please visit www.NBCUniversal.com. The ideal entry-level account for individual users. By comparison, the regular audiences for both CNN and Fox News are more evenly divided between women and men. Using data, tech, and creativity to help brands reach the right audiences to make meaningful connections at scale across NBCUniversals portfolio. Another way to look at the. For example, in 2011, Fox News had averaged 1.88 million viewers in primetime. NBC Nightly News with Lester Holt averaged 6.55 million total viewers and 1.21 million adults 25-54 on linear in Q2 2021. The Tonight Show Starring Jimmy Fallon was this summers top late-night show in 18-49, winning over Late Show With Stephen Colbert and Jimmy Kimmel Live.. In Austin, the NBC affiliate is dominant, as it is in most U.S. TV markets except in the . Not surprisingly, many top-tier cable networks have reported double-digit declines in primetime audience delivery since 2011. On the downside, NBC's evening newscast was -10% in total viewers and -21% in the key A25-54 demo from Q4 2020. NBCs victory was the first time Nightly had edged out World News in three years. In 2011 the network averaged 1.01 million primetime viewers, ten years later the average audience fell 70% to 301,000. ", Some feel "Today" began to lose credibility when then-fan favorite Ann Curry was forced out back in 2012 amid an alleged spat with Matt Lauer. The flagship property of the NBC Entertainment division of NBCUniversal, a division of Comcast, its headquarters are located at Comcast Building in New York City. Since 2010, there has been little change in the ideological views or partisan leanings of news audiences. "Its 40th . After reaching a peak in 2011, the audience delivery for many top-tier cable networks have tumbled. ", CNN BOSS JEFF ZUCKER, FORMER KING OF MORNING SHOWS, CANT FIX NEW DAY DISASTER. KNOXVILLE, Tenn. (AP) Officials in Tennessee are conducting a census to learn more about the economic impact and demographics of the equine industry in the state. Then you can access your favorite statistics via the star in the header. Chart. With such a strong programming lineup, USA averaged 3.17 million primetime viewers in 2011. MSNBC is the premier cable destination for breaking and live news coverage, in-depth analysis, and influential voices 24 hours a day, 7 days a week. The biggest differences come, not too surprisingly, along party and ideological lines (some viewers may well be hate watching the news on the other side of their political beliefs): These differences become more apparent when looking at how viewers stand on key issues. The news network has since become the top-rated cable network on television. 3 is empowering Medicare to negotiate prices with drug companies, which is currently prohibited. The regular audiences for Sean Hannity, Rush Limbaugh and Bill OReilly continue to be dominated by conservatives: About seven-in-ten or more of each of these audiences describe their political views as conservative, compared with 35% of the general public. Season 24. However, only about four-in-ten viewers of Hardball (37%), Hannity (41%), Maddow (43%) and listeners of Limbaugh (44%) say they prefer to get news from sources that dont have a particular political point of view. Saturday Night Live scored the No. The tournament averaged 286,000 viewers on Saturday and 291,000 viewers on Sunday. Ten years ago, Food Network averaged 1.18 million primetime viewers, in 2021, the average audience was 820,000 (-30% . But since this infrastructure-reconciliation effort by Democrats is going to continue to play out through the fall, were not getting worked up about a procedural ideological standoff in late August. Sister network TBS averaged 1.61 million primetime viewers in 2011. Since our founding in 1991, we have completed more than 22,000 research projects and interviewed over 10,000,000 Americans across the United States. The industry has a track record of opposing essentially all proposals that will impact their bottom line.. Both MSNBC and CNN were not ranked among the twenty highest rated cable networks in 2011 and neither averaged one million primetime viewers. Among regular Rachel Maddow viewers, 57% are 50 or older and 25% are at least 65. LPGA Tour Championship is a U.S. television program aired on NBC. A new, sixth episode of NBC's syrupy romantic family drama, "This Is Us," led Tuesday night's primetime fast affiliate ratings both in total viewers and in the key, adults ages 18-49 . All five averaged more than 38 million viewers. Profit from the additional features of your individual account. NBC News - Kevin Collier. It is a subsidiary of The Pew Charitable Trusts. Engaging Consumers in Better Ad Environments. , which drew 1.482 million, essentially a draw. NBC was officially the most-watched network in America from 2020-21. (Thats 1,417 since yesterday morning). These solutions include: Reaching audiences at scale means aggregating viewers across the portfolio AND across screens. FNC continued to grow its audience share, occupying more than half the audience in total day viewers (55%) and the 25-54 demo (56%) and in primetime across both categories (56% P2+ and 56%. If you look at MSNBC and CNN demographics, you'll find only slightly younger audiences in recent years, and the median age of MSNBC viewers hit 65 in 2017. ESPN has the highest subscriber fees of any cable (or broadcast) network in the industry. ESPN+ costs subscribers $6.99 per month (or $69.99 yearly). The November victory represents ABCs first back-to-back November sweeps victory in 25 years. 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